MKTG 301 • Introduction to Marketing • Midterm + Final
Pazarlama hakkında nokta atış bilgilerle sınavda karşına çıkabilecek her türlü konuyu kolayca anlamanı sağlayacak bir ders ile karşınızdayız.
Gerçek hayattan örneklerle desteklenmiş dersimizle Marketing dersi artık çok kolay !
Konular
Marketing, Customer Value and Corporate Strategies
Essentials of Marketing
Marketing Strategies
Customer Relations
Strategic Planning
SWOT Analysis
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Marketing Research and Managing Marketing Information
Managing MIS
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Consumer Decision Making - 1
Buying Behavior of Customers
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Consumer Decision Making - 2
Business Buyer Behaviors
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Segmentation, Targeting and Positioning
Segmentation, Targeting, Positioning
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Business Buyer Behavior
Business Buyer Behaviors
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Sample Exam Problems - Part I
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Long Case Question
Product
Product and Service Classifications - Part I
Product and Service Classifications - Part II
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Pricing
Pricing
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Channel Management and Retailing
Marketing Channel
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Advertising and Promotion
Communicating the Customer Value
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Eğitmen
Merve HocaKoç Üniversitesi Uluslararası İlişkiler bölümünü tam burslu olarak kazanım; Ekonomi ile çift anadal yaparak 3.6 GPA ile mezun oldum. Ayrıca pazarlama, politik ekonomi ve makroekonomi uzmanlaşmalarını tamamlayarak sertifika aldım. Yüksek lisansımı Koç Üniversitesi'nde İşletme bölümünde 4.00 ortalam ile tamamladım. 2017 yılından beri öğrencilere uzmanlık alanım olan ve A ile tamamladığım derslerde yardımcı oluyorum.
1799 TL
Bu ders ile kazanacakların:
- Okuluna özel hazırlanmış dersler
- Çıkmış sorular ve çözümleri
- Örnek sınav soruları
- İstediğin yerden erişim
- Tekrar tekrar izleme
- Kendi hızında öğrenme
Sıkça Birlikte Alınan Dersler
